Crowell IV
Chicago, IL — 41.8781°N, 87.6298°W Index — 001

Crowell

Photography Videography 2D Design Web Design
No. 001 — Not For Resale Hero image
01

Photography

Outdoor / Climbing / Music / Product / Campaign
01Photography 1
02Photography 2
03Photography 3
04Photography 4
05Photography 5
06Photography 6
02

FRET12

Content Producer / Digital Strategist
FRET12 Reel
Sessions Reel

Multimedia production end to end — concept, shoot, edit, delivery — across social, web, and brand campaigns.

Built ThankVids: an internal AI-assisted tool that cut a core video-fulfillment process from ~20 minutes to 45 seconds per unit. In development as a standalone product.

Motion Graphics Editor Photographer Videographer
03

Good Fall Studio

Co-Founder / Creative Director
Good Fall Studio
01Good Fall Studio image 1
02Good Fall Studio image 2
03Good Fall Studio image 3
04Good Fall Studio image 4

Climbing-culture apparel and creative brand, co-founded and run end to end — product, storefront, content.

Full Shopify and SEO overhaul across the product catalog. Print magazine designed in InDesign.

Co-Founder Creative Director Graphic Design
04

Documentary

Videographer / Editor
01
02

Long-form documentary work. Narrative built from place and time, not a script written in advance.

Videographer Editor
05

Real Estate

Videographer / Editor — Core12
Core12 — 2 North Riverside

Corporate and architectural media for Core12, on location inside Willis Tower and The Mart.

Produced, shot, and edited the Core12 ownership-transition video for 2 North Riverside, delivered directly to the building's new ownership.

Videographer Editor
06

Writing

Fiction — Novellas / Novel-in-Stories
01
Past the Grass — A Triptych
Three linked parts: Tracks / All Laid Out / The Shape of Trees. A name worn down across generations until it isn't one anymore.
Complete
02
Inholding — The Miserable Acres
A wildfire, a ranch, two men who never get the reckoning either one expects.
Draft 2 — In Revision
03
Butch
A Pinkerton detective, the New England coast, 1922. Pulp, not polish.
In Progress